Kill The Box is a graphic design studio on the Canadian west coast. We work with start-ups, established companies, and individuals from around the world to create bold and beautiful statements.

Email

ki**************@gm***.com

Phone

+1 250 228 3903

Fire at Will

YOUR FAVORITE NEIGHBORHOOD RESTAURANT'S FAVORITE RESTAURANT

Fire at Will is located in Scottsdale, Arizona, and is one of three restaurants in the Cast Iron Concepts hospitality group.

The phrase “ fire at will” is used when the kitchen staff receives a new ticket — “Fire at will, 2 steaks, 3 burgers, 2 halibut!”

The challenge with this design was to take a term commonly associated with the military and present it in a classy way that ultimately enhances the fine dining experience.

The client wanted this logo to match the interior design of their new space, which had a dark, sexy, moody aesthetic. We felt that clean, script-style lettering would be best suited for the job, as well as an elegant “F” emblem that can be used for various applications.

  • WHO

    www.eatfireatwill.com

  • WHAT

    Logo Design

  • WHERE

    Scottsdale, AZ